Otherworld

Introducing Otherworld, the developer of Solo Leveling: Unlimited.

1. Introduction to Otherworld

1. Web3 Social Protocol

Otherworld is a Web3 social protocol that integrates familiar social media features with Web3 benefits, such as digital asset ownership. It leverages major entertainment IP rights to create a decentralized content universe. Through partnerships with key creators and companies, it offers immersive experiences like webtoons and dynamic music, combining entertainment with social engagement. Otherworld's first original content, “Solo Leveling: Unlimited,” is an interactive NFT collection experience. This innovative platform sets a new standard for content-centric social ecosystems by merging social interaction with exclusive storytelling.

2. Leading the market with strong IP

Otherworld holds the Web3 exclusive business rights to dozens of globally popular webtoon IPs, including 'Solo Leveling' and 'Second Life Ranker'. Additionally, as a subsidiary of Cube Entertainment, a leading entertainment company in South Korea, it plans to collaborate with artists such as G-idle

Otherworld's Web3 Social Protocol aims to provide a foundation for fandoms who love IPs to actively participate. Unlike traditional IP fandoms that passively engage, fans will have the opportunity to actively enjoy IP content. Additionally, by offering a protocol layer, it will not be limited to a single service but will provide technological support to be utilized across various platforms.

3. OWN Protocol, a platform optimized for IP-based monetization

Otherworld envisions providing a platform for companies or influencers with IP to monetize their global fans. Utilizing Web3 technology, it is building a decentralized ecosystem where fandoms can actively participate. By creating a space where fans can communicate and interact more freely, it offers differentiated value from existing centralized platforms.

Particularly, by introducing blockchain wallet-based login, we offer a safer and more convenient user experience. This allows fans to manage and utilize their assets more actively. Additionally, by addressing transfer fee burdens and cryptocurrency payment issues, we are building a service that is easily accessible to the public.

Otherworld's ultimate goal is to break down the barriers between fandom and creators and create an economic ecosystem based on mutual trust. By providing an environment where fans and creators can grow and develop together, we aim to build a platform where everyone can achieve a WIN-WIN scenario.

2. Features of the Web3 Social Project Advocated by OWN Protocol

1. Key Features

OWN Protocol comprises on-chain and off-chain components, including developer tools, standardized contracts, APIs, React Hooks, and SDKs. This protocol enables interest-based digital identities through development tools that provide digital identity, social features, DAO tools, targeted on-chain marketing, and data and content ownership.

2. Participants

  • Curators: As corporate accounts, they distribute and manage their IP and content.

  • Creators: Users who meet specific criteria and generate original content.

  • Users: Interact and socialize with other users as general content consumers.

Curators and creators can monetize their content or IP directly through customizable fee modules applicable to Following and Minting contracts, allowing users to pay directly for the content without intermediaries.

3. Evolution of platform

OWN Protocol provides a fully developed protocol and activated monetization modules, allowing creators and curators to produce, share, and consume content directly and actively participate in the process. Through this, creators and curators can generate tangible income from their content. Furthermore, protocol participants can establish diverse revenue structures and maximize the value of content. This enables users to enjoy greater creative freedom and make their creations more valuable. The protocol fosters a transparent and fair ecosystem, ensuring that all participants benefit equitably. Consequently, OWN Protocol leads the new digital content economy, contributing to building a creator and curator-centered ecosystem.

OWN Protocol is set to be the first project to monetize globally recognized K-pop content on Web3. It is expected to play a crucial role in bringing together Web2 and Web3 users for enhanced interaction. Through this protocol, K-pop fans will be able to interact with artists in new ways not possible on traditional Web2 platforms. It also offers an opportunity for content creators and fans to connect more closely, fostering the growth and development of the entire K-pop industry. OWN Protocol aims to expand beyond K-pop to diverse content, increasing its global market impact. By leveraging the features of Web3, it will redefine the value of content transparently and fairly, positioning itself as a leader in the new digital economy era.

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